Premium Projects For Small Growers

On 3 August 2011, Blue Moon signed with USAID Egypt the Cooperative Agreement No.

11-00008 for two years. The completion date was extended at no cost to August 1, 2014.

The “Premium Project” has set a different business model to empower Egyptian small growers as well as small producer organizations (SPO) within a specific geographical scope to reach beyond borders through alliance with good agriculture and social practice. Compliance to GLOBALG.A.P. and FAIRTRADE standards will ensure sustainability, mitigate food safety and social risks, and empower the small growers and the broader community – including women and other disadvantaged groups.

The project has also enabled multi-stakeholders such as the extension officers at the Ministry of Agriculture and Land Reclamation (MALR) control units and the IFAD funded “West Nobaria Rural Development Project” (WNRDP), and retailers of crop protection products in the villages to comply with good practice as outlined in international standards.


Both GLOBALG.A.P. and FAIRTRADE standards require that "small growers" have to be organized under a recognized legal entity in the country of origin, such as a "Cooperative" or " Association". FAIRTRADE also insists on the democratic election of the board of directors and implementation of a non-discrimination policy as well as other requirements that strictly follow the United Nations Declaration of Human Rights and International Labor Organization conventions. In order to fulfill the basic requirements of both standards, Blue Moon had to allocate interested Egyptian small producer organizations (SPO) i.e. "Agriculture Cooperatives" or "Social Associations" to implement the Premium Project and achieve its objectives.

For more information on the premium project please visit